Everything revolves exclusively around the Germans’ favourite mineral water at this first digital kick-off. The reorientation of the brand image is a central component of the event, which is aimed directly at the sales force of the Radeberger Group.

60 minutes of concentrated information and motivation, followed by a Q&A round by Marketing Director Thomas Lange, Head of Sales Frank Bleckmann and moderated by Evren Gezer with all the questions and even more answers about the future of the traditional Selters brand. A fine bubbly experience around our most essential food.