Project
Porsche E-Prix Zurich
Client
Dr. Ing. h.c. F. Porsche AG
Category
Product ExperienceAbout This Project
Porsche ramp in the direction of Formula E!
One year before entering the Formula E series, Porsche shows its attitude and expertise at the E-Prix Zurich. brandscape positions their powerful (electronic) leverage factors for brand activation of its customers in Formula E. With the “Open House” concept, brandscape takes the visitor on a historic-futuristic Porsche E-journey. Inviting, exciting and approachable is how Porsche reaches the pole position.