brandscape-online.com | BMW i @Greentech Festival
17475
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Project

BMW Greentech Festival

Client

BMW

Category
Brand Activation
About This Project

Kraftwerk Berlin (GER) hosts the renowned Greentech Festival, which focusses on future technologies and sustainability. BMW i Motorsport has its own exhibition area, in which exhibits include the BMW iFE.20 and a BMW i drivetrain from the ABB FIA Formula E Championship.

In accordance with given restrictions brandscape created and implemented an highly attractive booth for the festival, showcasing products, future mobility concepts and BMW’s engagement in eSports.

The exhibition stand was very positively received and commented by partners and customers alike, serving as a perfect platform for dialogue and interaction with a community of innovators and change-makers.

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